Press Release
ESCONDIDO, CA – It’s the time of year again when the mercury in thermometers rises in tandem with the hop faithful’s thirst for piney, botanical bitterness. The close of June marks the start of Stone RuinTen Triple IPA season for Stone Brewing Co. An amped-up IPA building off its famous progenitor, Stone Ruination IPA, this once-a-year offering explodes with citrus and stone fruit aromas that give way to an onslaught of pungent, resinous, tropical fruit flavors.
This immensely hopped IPA is available now in 22-ounce bottles and on draft at restaurants, bars and retail shelves where Stone beer is sold, nationwide.
Originally released to commemorate the tenth anniversary of Stone Ruination IPA, this splendorous, hop-heavy gem debuted in June 2012 as Stone Ruination Tenth Anniversary IPA and instantly became a hit among hoppy-beer lovers. Rather than limit the beer to one-hit wonder status, the recipe was revisited and added to Stone’s lineup of annual special releases. In 2013, it came back with the name Stone RuinTen IPA, the nickname given to it by the Stone Brewing Team.
This year, it’s returning as 2015 Stone RuinTen Triple IPA and, though the word “triple” has been added to the name, that’s the only difference. The recipe remains the same: full-bodied, flavorful and hoppy as all get out…just the way we (and our fans) like it!
“Stone RuinTen Triple IPA has become one of our brewing team’s favorite IPAs, so we’re always thrilled to brew it come June,” says Stone Brewmaster Mitch Steele. “Dry-hopping with five pounds of Citra and Centennial hops per barrel results in a magical blend of fruity, floral notes.”
Adds Stone CEO and Co-founder Greg Koch, “If Stone Ruination Double IPA 2.0 is a ‘Liquid Poem to the Glory of the Hop,’ then Stone RuinTen Triple IPA is ‘A Stage Dive into a Mosh Pit of Hops!’”
Built to sate the appetites of the highest order of hop fanatics, Stone RuinTen Triple IPA’s elevated malt presence provides a strong, full-bodied mouthfeel to help balance its intense, lingering hop bitterness while lending a slightly caramelized accent to hop-borne tropical fruit flavors. These delicious nuances are at their prime when the beer is consumed fresh, making Stone RuinTen Triple IPA an annual offering to be hunted down and enjoyed as soon as humanly possible.
As if the beer itself weren’t enough (it is), for the first time ever, the arrival of Stone RuinTen Triple IPA brings with it a celebration of both the beer and its recently updated, year-round counterpart, Stone Ruination Double IPA 2.0. This comes via Stone Ruination Nation. Hop-hungry craft beer enthusiasts will be able to soak in the lupulin love at stores, bars and restaurants across the country via a bevy of special events—some of which will include oaked and double-dry-hopped iterations of Stone Ruination Double IPA 2.0—and share what are sure to be bold experiences on social media using the hashtag #RuinationNation. Fans are invited to visit RuinationNation.com for more information on this celebration of the almighty hop and a pair of IPAs that pay fitting homage to beer’s boldest element.
